Great work Southdale!

As a lover of all things shopping, I was excited to hear that Southdale Mall is now the home to Madewell. In the past we were only allowed to covet items via the web but now I can touch, see, and take it all in at the iconic Edina mall.

The store is modest in size but filled to the brim with quality pieces ranging from basic to splurges. Southdale did it right by enticing Madewell to make Edina their home. I can’t wait to go back!

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